A Sagmeister “throwback” for my designer buddy Corey James.

This poster was for Adobe’s 2003 Design Achievement Awards which features 2,500 filled coffee cups to create an image of a trophy when seen from above.  Ironically, none of Adobe’s products were used in the actual content of the poster (aside from the smaller body copy and decorative leafing).  This was quite unusual for one of their ads, as you would imagine they usually showcase the capabilities of their products in the hands of an amazing designer.  Sagmeister designed this up and said, “YES! HERE IS YOUR POSTER! WITH NO ADOBE USAGE!” and Adobe ate it up.  One more reason why Sagmeister is beyond awesome. Ha!