Branding + Identity Design

joaquin prime

Fat & Furious: A Passport to Dining Excellence

Recently a friend of mine came to NYC for a visit and I decided to do a little something for them. We are both foodies and really enjoy dining out whenever we meet up. I thought it would be a fun idea to put together a list of some of my favorite places for us to check out and design in the style of a passport. I fittingly titled the project “Fat & Furious: A Passport to Dining Excellence”.

I selected a fun, quirky typeface for the cover and drew up some Bohemian inspired illustrations to compliment the free spirited feel of the pocket sized document. Using a strong grid and clean type inside, the document came together exactly how I had hoped. Check out my final, printed results!